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  1. About Us Urban General Store™ is the online home of Chicago's ENJOY, AN URBAN GENERAL STORE. Urbangeneralstore.com was launched in 2008 as a specialty online gift store with 1000's of items. Our concept of an urban general store is a nod to general stores of the past but updated to meet the needs of today's modern shopper. The site carries a wide variety of fun, functional, inspirational and well-designed items so that all your gift buying can be accomplished at one website. Contact us at ...